A British Icon Goes Big: Liquid Brands to Expand Barbour into Australia

A British Icon Goes Big: Liquid Brands to Expand Barbour into Australia

Barbour is more than just a brand; it’s a global icon of heritage and quality. Following sustained success in New Zealand, Liquid Brands is excited to announce the official expansion of Barbour into the Australian market.

From the classic waxed jackets to modern collaborations, Barbour’s "Way of Life" resonates now more than ever. Our team is currently working on a strategic rollout to bring the full Barbour experience to Australian retailers and consumers, bridging the gap between countryside tradition and contemporary urban style.